![https://media.pixelfridge.digital/uploads/2023/11/Kudu-carousel-02.jpg](https://media.pixelfridge.digital/uploads/2023/11/Kudu-carousel-02.jpg)
![https://media.pixelfridge.digital/uploads/2023/11/Kudu-carousel-01.jpg](https://media.pixelfridge.digital/uploads/2023/11/Kudu-carousel-01.jpg)
![https://media.pixelfridge.digital/uploads/2023/11/Kudu-carousel-04.jpg](https://media.pixelfridge.digital/uploads/2023/11/Kudu-carousel-04.jpg)
![https://media.pixelfridge.digital/uploads/2023/11/Kudu-carousel-03.jpg](https://media.pixelfridge.digital/uploads/2023/11/Kudu-carousel-03.jpg)
![https://media.pixelfridge.digital/uploads/2023/11/Kudu-carousel-06.jpg](https://media.pixelfridge.digital/uploads/2023/11/Kudu-carousel-06.jpg)
![https://media.pixelfridge.digital/uploads/2023/11/Kudu-carousel-07.jpg](https://media.pixelfridge.digital/uploads/2023/11/Kudu-carousel-07.jpg)
![https://media.pixelfridge.digital/uploads/2023/11/Kudu-carousel-08.jpg](https://media.pixelfridge.digital/uploads/2023/11/Kudu-carousel-08.jpg)
![https://media.pixelfridge.digital/uploads/2023/11/Kudu-carousel-05.jpg](https://media.pixelfridge.digital/uploads/2023/11/Kudu-carousel-05.jpg)
Kudu Collective is a group of restaurants in South East London that was founded in 2017. We built their first website for them years ago when they were just starting out. Since then they have expanded from a single restaurant to three, opened a cocktail bar and collaborated with a fashion brand to claim a guest spot on the Kings Road. They continue to add exciting plans to the pipeline so we were delighted to be asked to partner with them again.
Our Discovery phase was lighter than usual since Kudu was an existing client partner and we already knew them and the business fairly well. But we made sure we spent time understanding what their priorities for the site were, and the visual approach they were interested in.
The site structure would be similar to their existing site but a little simplified, so a sitemap helped us quickly work out the direction we needed to take. Once that was agreed, we developed black and white wireframe prototypes, which enabled us to think about the page content and flow.
Moving on from this phase we started work on the UI designs. Here needed a bit more conceptual work as the visual identity had moved on a lot from the existing site. We retained a simple brand palette, but introduced the new restaurant logos and illustrations. Text was pared back, and full bleed video and images came to the fore.
Once designs were approved, we moved on to development, building out front end flexible components, and integrating them with a WordPress CMS. We worked closely with Kudu’s marketing and social media team, ensuring that newsletter sign-ups for each restaurant would be captured in the best way for their communications plan. The new navigation has in-built flexibility so that in future restaurants can be grouped according to location, ensure that this website should support them for years to come.
A strategic and impactful new website for a global fund on the frontlines of ending modern slavery.
See case study
Creating a fresh online experience for the charity following a name change and a rebrand.
See case study
A contemporary new website for an independent restaurant group
See case study